Stravito's Enterprise Sales Team Accelerates Pipeline with Aomni
By providing deep account insights and comprehensive research, Aomni enables the team to engage more effectively with prospects, potentially accelerate their sales cycle, and compete confidently in complex organizational environments.
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Stravito, a leading provider of knowledge management solutions for insights teams, leverages Aomni to enhance their enterprise sales process and compete more effectively in complex organizational environments.
As a company that offers an AI-powered insights platform, Stravito's sales team understands the importance of having comprehensive, up-to-date information when approaching potential clients.
Challenges
Before implementing Aomni, Stravito's enterprise sales team faced several challenges in their sales process, particularly when targeting large, complex organizations:
- Time-intensive research: The team spent considerable time on Google and LinkedIn Sales Navigator for each account, often yielding only surface-level insights.
- Complex organizational understanding: Selling Stravito's knowledge management platform to enterprises with intricate structures required deep account knowledge that was difficult to obtain quickly.
- Crafting relevant outreach: Without comprehensive insights, creating resonant messaging that highlighted Stravito's value proposition was challenging and time-consuming.
Solution
Adopting Aomni provided Stravito's sales team with a comprehensive, time-saving solution for their prospect research and outreach needs:
We sell to the enterprise into complex organizations so research is a key first step in understanding an account and the opportunities we have to help them.
- AI-powered research: Aomni's capabilities deliver rich account insights, helping the team complete hours of research in minutes, aligning with Stravito's own emphasis on AI-driven solutions.
- Customized intelligence: The AI is trained to understand Stravito's specific needs and value propositions, providing tailored insights that showcase how Stravito's platform can address potential clients' pain points.
- Actionable outputs: Aomni doesn't just provide data, but connects intelligence to Stravito's value proposition for easy outreach planning, enabling the team to demonstrate the benefits of centralized knowledge management.
Outcomes
It saves time in account mapping in research allowing us to spend more time on crafting good messaging that will help connect with the prospect.
Implementing Aomni yielded significant benefits for Stravito's sales team:
- Time savings: Account research time was drastically reduced, allowing more focus on crafting effective messaging that highlights their unique features.
- Enhanced outreach quality: The team now creates more relevant and personalized communication with prospects, demonstrating a deep understanding of their potential knowledge management challenges.
- Improved account understanding: Sales representatives enter conversations with deeper knowledge of complex organizational structures and potential opportunities for Stravito's platform.
- Competitive edge: The insights provided by Aomni allow the team to compete more effectively against other vendors in complex sales environments, positioning Stravito as a knowledgeable and solutions-oriented partner.
- Streamlined workflow: Aomni simplifies the process of finding reasons to reach out, making the team's prospecting more efficient and allowing them to focus on Stravito's key differentiators.
Aomni has transformed Stravito's approach to enterprise sales. By providing deep account insights and comprehensive research, Aomni enables the team to engage more effectively with prospects, potentially accelerate their sales cycle, and compete confidently in complex organizational environments.
This aligns perfectly with Stravito's mission to make knowledge more accessible within organizations, as their sales team now practices what they preach by leveraging AI-driven insights in their own processes.