What Is AI Cold Calling? Tools, Benefits & Best Practices

What Is AI Cold Calling? Tools, Benefits & Best Practices

Boost your sales with AI Cold Calling! Automate calls, increase productivity, and generate leads faster using AI-powered tools. Try it today!

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Many sales professionals dread making cold calls. Between the awkward silences, rejections, and annoying follow-ups, it’s no wonder. But what if you could eliminate all the worst parts of cold calling and focus solely on the sales opportunities? This is where AI cold calling comes in. This sales technology automates the process of cold calling leads to uncover sales opportunities. This article will discuss AI cold calling, AI for sales benefits, and the best practices to help you get started.
Aomni offers a solution to help you get started. Their website technology checker lets you uncover what AI cold calling tools can help you achieve your business aims.

What is AI Cold Calling?

AI Cold Calling
AI Cold Calling
AI cold calling uses artificial intelligence to automate various inbound and outbound call tasks. This advanced technology helps sales representatives streamline time-consuming processes, like data collection and call analysis, so they can focus on what they do best: closing deals.

Uses of AI Cold Calling

AI cold calling software can have numerous use cases, most notably:
  • Call Recording, Transcription, and Analysis: AI can automatically record sales calls, transcribe them into readable documents, and analyze the conversations for patterns that can improve future performance.
  • Pre-call Preparation and Data Enrichment: AI can analyze data on your prospects and their companies before sales calls to help personalize outreach and improve the chances of success.
  • Script Personalization: AI can help create customized sales scripts based on data collected from previous conversations and cues detected during calls.

AI's Role in Cold Calling

Some aspects of cold calling are more straightforward to automate than others. For example, streamlining data enrichment and call analysis is much easier than automating calls. While you can find an AI sales call bot, the technology can’t fully replace your SDR, and it shouldn’t. The whole purpose of AI is to support your team so that they can hit targets faster and with less effort.

Data-Driven Personalization via AI

One key way this happens is through robust data collection, which allows for more personalized sales calls. AI tools for cold calling can analyze comprehensive data, including buying signals, to help you tailor your messaging to the prospect’s behavioral and other data and make calls more effective.
Still, this is far from the only benefit of AI cold calling. Even though the technology is still relatively new, it can support your sales process in many ways.

Benefits of AI Cold Calling for Sales Teams and Businesses

AI Cold Calling
AI Cold Calling
Research reveals that AI cold calling will soon be in 75% of B2B companies’ sales toolkits. AI makes teams faster, innovative, and efficient at finding and nurturing leads.

AI Cold Calling Makes Lead Qualification a Breeze

Advanced AI algorithms analyze thousands, even millions, of data sets simultaneously. Instead of relying on surface-level insights from traditional market research, AI models dig deep to qualify leads and identify which prospects are most likely to convert into customers. This process effectively transforms your cold call list from a shot in the dark into a list of valuable conversations.
You can even tailor your sales interactions based on what the data reveals about each lead, enhancing your approach and speeding up the sales cycle.

Data-Driven Insights Refine Sales Strategies

AI cold calling tools don’t simply help you make calls; they also gather detailed insights about cold call performance, customer interactions, and the overall effectiveness of your campaign. This information allows sales teams to adjust strategies quickly, leveraging data analytics to drive performance based on real-time feedback.

Automate Outreach to Save Time

AI-powered outreach systems can handle massive volumes of calls and messages simultaneously. Here’s how it works: AI algorithms segment your leads based on several factors, including:
  • Behavior
  • Engagement history
  • Demographic data
The system automates the outreach, using conversational AI cold-calling to send personalized messages or phone calls at ideal times. After that, the interaction is judged to decide on the next steps.

AI Alleviates Cold Calling Anxiety and Boosts Reach

Around 48% of sales reps are afraid of sales calls. But now, you can automate the process with the help of artificial intelligence. It helps you reach hundreds or even thousands of potential customers daily without your sales team needing to start the conversations. This saves time, especially since nearly half of sales reps feel nervous about cold calling.

AI Cold Calling Bot Functionality

You can set up an AI cold calling bot to:
  • Make the call
  • Share your offer
  • Connect to a real person if the prospect is interested.
This process hands the most complex or nuanced conversations to human sales reps, who use the AI’s data to provide a more informed and personalized follow-up interaction. Humans optimize their time and avoid wasting resources on leads that won’t go anywhere.

Personalize Customer Interactions at Scale

Every customer is different, even if they belong to the same demographic. AI can read between the lines, analyze customer data, and tailor conversations based on people’s online footprints and past interactions. Plus, the best AI cold-calling tools can analyze sentiment when you drop your opening line. Adjust your strategy in real time.

Enhancing Sales Performance with Aomni's AI Agent Platform

Aomni is an AI agent platform designed specifically for B2B sales intelligence software. Our solution empowers enterprise and strategic account executives to execute account-based sales and marketing strategies with unprecedented efficiency and effectiveness. Our key features include:
  • AI-powered prospect and account research
  • Comprehensive account mapping and planning
  • Data-driven sales strategy development
  • Automated call preparation
  • Personalized AI agents for sales optimization
  • AI chat interface for streamlined sales processes
  • AI-assisted account-based sales/marketing campaign execution tool

AI-Powered Sales Enablement for Better Results

Aomni addresses critical pain points for sales managers whose Account Executives, Account Managers, and Customer Success Managers must perform better and include quotas. By leveraging our advanced AI technology, sales professionals can significantly enhance their preparation for customer conversations, leading to the following:
  • Larger deal closures
  • Increased promotion opportunities
For individual sales professionals, Aomni provides the tools and insights needed to:
  • Elevate their performance
  • Close more substantial deals
  • Accelerate career progression

Try Aomni Today

Our platform transforms how B2B sales teams operate, ensuring every customer interaction is:
  • Fully prepared
  • Strategically positioned for success
Try our website technology checker for free today!

8 Best Tools for AI Cold Calling

1. Aomni: AI Cold Calling Software for B2B Sales Intelligence

AI Cold Calling
AI Cold Calling
Aomni is an AI agent platform designed specifically for B2B sales intelligence software. Our solution empowers enterprise and strategic account executives to execute account-based sales and marketing strategies with unprecedented efficiency and effectiveness.

Key Features

  • AI-powered prospect and account research
  • Comprehensive account mapping and planning
  • Data-driven sales strategy development
  • Automated call preparation
  • Personalized AI agents for sales optimization
  • AI chat interface for streamlined sales processes
  • AI-assisted Account-Based Sales/Marketing campaign execution tool

Boosting Team Performance and Quota Attainment

Aomni addresses critical pain points for sales managers whose Account Executives, Account Managers, and Customer Success Managers are underperforming and missing quotas. By leveraging our advanced AI technology, sales professionals can significantly enhance their preparation for customer conversations, leading to more extensive deal closures and increased promotion opportunities.

Empowering Individual Sales Professional Success

For individual sales professionals, Aomni provides the tools and insights needed to elevate their performance, close more substantial deals, and accelerate career progression. Our platform transforms how B2B sales teams operate, ensuring they enter every customer interaction fully prepared and strategically positioned for success.
Try our sales intelligence software and our website technology checker for free today!

2. Chorus.ai: AI Call Analysis for Actionable Insights

AI Cold Calling
AI Cold Calling
As the name suggests, Chorus.ai is another well-known tool that uses Artificial Intelligence to analyze sales calls and meetings deeply. The cold calling tool is also known as Zoom Info. The program is one of a kind because it can transcribe, analyze, and provide actionable insights into the interactions made.
The platform precisely identifies which approaches work through dedicated deep-dive analysis of hundreds of sales calls. This ranges from high-impact phrases and questions to behavioral analysis.

Key Features

  • Real-time Transcription and Recording: Ensures that each detail from sales conversations is accurately captured and preserved.
  • AI-driven Analysis: Chorus.ai uses sophisticated algorithms to identify trends and best practices, helping teams understand what works and what doesn't.‍
  • Integrations: The platform works well with tools like Salesforce and Gong and integrates easily into workflows.
  • Performance Benchmarks: Chorus.ai identifies how and where improvement and success are occurring by comparing individual performance to team benchmarks.

Pricing

  • Contact the Chorus team for pricing information.

3. Outreach.Io: Optimizing Outbound Sales With AI

AI Cold Calling
AI Cold Calling
Up next on our automated cold calling system recommendations is Outreach. This tool has advanced tools to make cold calling and sales automation seamless and practical. Outreach remains the foundation for most sales teams to optimize workflow and maintain engagement with prospects for a more extended period.

Key Features

  • Automated Sequencing: Create and manage multiple personalized outreach sequences at scale. Outreach automatically performs follow-ups and next steps so no leads fall through the cracks.‍
  • Advanced Analytics: Rich data analytics through analytics dashboards on outbound calling activities.‍
  • Multichannel Outreach: Engage prospects with multiple touchpoints on one platform through calls, emails, and social media.

Pricing

  • Available on request only

4. Gong.Io: AI Software for Cold Call Analysis

AI Cold Calling
AI Cold Calling
Gong.io has been a powerhouse in the revenue intelligence landscape through its AI applications, which bring unparalleled insight into sales performance. As reputed AI cold-calling software, the tool excels at:
  • Call recording
  • Conversation intelligence
  • Real-time call analysis

Identifying Winning Sales Behaviors with Gong.io

While capturing data on every single sales call and meeting could be incredibly daunting, this tool seamlessly transforms it into trends, benchmarks, and patterns most organizations would never notice otherwise. What sets Gong.io apart are the features that help find winning behaviors and strategies. Based on talk-to-listen ratios, question styles, and objection handling methods.

Key Features

  • Call Recording & Conversation Intelligence: Automatically records and analyzes every sales call and meeting, providing actionable insights on communication patterns.‍
  • Real-Time Call Analysis: Offers live analysis of sales calls, helping sales teams adjust strategies and improve decision-making during the conversation.‍
  • Winning Behavior Identification: Analyzes successful talk-to-listen ratios, question styles, and objection-handling techniques to uncover what works best for closing deals.‍
  • AI-Powered Best Practices: Compares successful calls with underperforming ones to allow teams to clone the most effective strategies.
  • Industry-Specific Insights: Identifies key terminologies and contextual cues specific to each industry, offering tailored strategies for success.

Pricing

Gong’s official website states that all packages are priced per recorded user. There is also a platform fee based on the number of users supported.

5. Orum: AI Cold Calling Software for Better Conversations

AI Cold Calling
AI Cold Calling
Last but not least, Orum is part of a larger ecosystem. The program’s core features overlook many things that sales teams usually require. Orum has outstanding features that help customize and optimize cold calling processes.

AI-Powered Dialing for Increased Sales Reach

At its core, the tool has an AI-driven dialing system that dramatically increases sales teams' ability to reach potential leads. Using its advanced algorithms, Orum automates the dialing process, so sales representatives spend more time talking to prospects than manually dialing numbers.

Key Features

  • Automated Dialing: Orum's automated dialing system reduces the time spent manually dialing to an absolute minimum and ensures that outreach time is utilized as effectively as possible.
  • Intelligent Lead Routing: Using AI, calls will be forwarded to the right sales representative, and the best-fitting agent will work every lead according to the predetermined criteria.
  • Call Recording and Transcription: Built-in call recording and transcription will fill up all the data banks for every sales coach in the post-call analysis.

Pricing

Starting at $325 per user/ per month
The package includes:
  • Unlimited calls
  • Boost connects
  • Caller ID reputation monitoring on your end
  • Call history
  • Analytics and many more
Orum Ascend is a custom plan for businesses seeking enterprise solutions.

6. CallHippo: AI Cold Calling Software for Modern Communication

AI Cold Calling
AI Cold Calling
CallHippo redefines modern communication systems with its user-friendly yet feature-rich business phone solutions. Designed for businesses of all sizes, CallHippo empowers sales and customer service teams through a robust suite of tools.

Notable Features

Power Dialer and Automatic Call Distribution (ACD) streamline workflows, ensuring agents spend more time engaging prospects and less on repetitive tasks. The platform provides extensive analytics, enabling teams to measure performance and refine strategies based on data-driven insights.
This ai cold-calling software offers actionable metrics that directly impact business growth, whether:
  • Tracking call volume
  • Agent productivity
  • Customer satisfaction

Seamless CRM Integration and Hybrid Accessibility

Seamless integration with leading CRMs and productivity tools means your teams can operate without interruptions. Whether your team is on a desktop or mobile device, the program ensures constant connectivity, making it a perfect solution for hybrid work environments.

Key Features

  • Power Dialer: Streamlines outbound calls for improved productivity.
  • Automatic Call Distribution (ACD): Distributes calls efficiently among team members.
  • Analytics: Tracks call volume, agent performance, and customer satisfaction with actionable insights.
  • Integrations: Works seamlessly with CRMs and productivity tools.
  • 24/7 Support: This ensures smooth operation and reliability.

7. Myphoner: Simple Yet Effective AI Cold Calling Software

AI Cold Calling
AI Cold Calling
Moving on, Myphoner is on our list of the best AI cold-calling solutions. The program is ideal for sales teams looking for simplicity combined with functionality. At its core, Myphoner helps teams organize leads efficiently while ensuring that no prospect falls through the cracks.

Intelligent Lead Prioritization and Deduplication

The intelligent queue system dynamically prioritizes leads, allowing agents to connect at the optimal time and super-enhancing the chances of successful engagement. With its robust deduplication mechanism, Myphoner eliminates the possibility of double-dialing or repeated outreach.
This feature, in particular, offers a more professional approach, ensuring no lead feels overwhelmed or spammed.

CRM Integration and Affordable Pricing

Integrating different popular CRM ensures that sales representatives are always equipped with the latest information, fostering informed and persuasive conversations. The platform offers flexible pricing options starting at $16 per seat, making it one of the most budget-friendly solutions for small teams.
Advanced features like inbound call handling are available with their “Plus Plan,” priced at $25 per seat. Myphoner is perfect for startups or teams operating under tight budgets without compromising on sophisticated features.

Key Features

  • Intelligent Queue System: It prioritizes leads dynamically for better engagement.
  • Deduplication: It prevents double-dialing or repeated outreach.
  • CRM Integration: It provides real-time updates for informed sales conversations.
  • Flexible Pricing: It starts at $16 per seat with advanced features on the “Plus Plan.”

8. VanillaSoft: AI Cold Calling Software for High-Volume Sales

AI Cold Calling
AI Cold Calling
VanillaSoft’s advanced features cater to sales teams handling large volumes of leads. With lead scoring capabilities, businesses can assign value to prospects based on specific parameters, ensuring that high-priority leads are addressed first. From a general point of view, as far as traditional AI cold calling software is concerned, this strategy improves conversion rates and reduces wasted effort.

Real-Time Insights and Streamlined Dialing

The platform’s user-friendly dashboard provides real-time insights into call activity and team performance. Features such as progressive and preview dialing eliminate manual processes, allowing agents to focus on the quality of interactions rather than operational bottlenecks. One of VanillaSoft's standout offerings is its built-in CRM, which is tailored for teams handling high call volumes.

VanillaSoft's Integrated CRM and Value Proposition

Combining a sales engagement platform with CRM capabilities removes the need for separate systems, creating a more streamlined process. At $80 per user per month, VanillaSoft offers a six-day free trial to explore its comprehensive features. While the initial cost may seem steep, the long-term savings and efficiency gains make it a worthwhile investment for serious sales teams.

Key Features

  • Lead Scoring: Assigns value to leads to prioritize follow-ups.
  • Progressive and Preview Dialing: Eliminates manual dialing tasks.
  • Built-In CRM: Combines sales engagement with CRM capabilities for a streamlined process. Real-Time Insights: Tracks call activity and team performance.
  • Sales AI Assistant
  • Einstein AI

6 Best Practices for AI Cold Calling

AI Cold Calling
AI Cold Calling

1. Identify High-Priority Prospects

AI can analyze data from multiple sources, like CRM systems and past interactions, to identify prospects most likely to convert. Predictive analytics and lead-scoring features prioritize your outreach efforts, ensuring that time is spent on high-value leads.

2. Personalize Your Pitch

Natural Language Processing (NLP) and sentiment analysis allow AI to craft personalized messaging based on:
  • Customer profiles
  • Pain points
  • Preferences

Real-Time Pitch Tailoring for Consultative Selling

You can engage prospects with relevant and compelling conversations by tailoring real-time pitches. Salesken provides real-time insights during calls, enabling sales reps to tailor their pitches to each prospect's specific needs, pain points, and preferences. It allows reps to adopt a consultative selling style by analyzing customer cues and conversation context.
Reps are guided to ask the right questions, focus on value, and align solutions with the prospect's business goals, building stronger relationships and increasing win rates.

3. Track Call Outcomes Automatically

AI tools can automatically log call outcomes, eliminating manual data entry. Salesken AI can generate detailed call summaries and transcripts, making reviewing key discussion points easier and helping to understand prospect objections or interests.

4. Analyze Agent Performance

AI offers performance insights for sales reps, highlighting areas for improvement and best practices. For example, Salesken can track metrics like:
  • Talk-to-listen ratios
  • Objection handling
  • Conversion rates
This helps managers provide targeted coaching.

5. Gain Real-Time Deal Insights

AI doesn’t just track calls; it provides actionable deal insights. For instance, by analyzing conversation data, Salesken AI can estimate deal probabilities and suggest the best action. This ensures your team stays ahead in every sales interaction.

6. Continuously Improve with Data

Leverage AI-generated reports to evaluate overall performance and identify trends. For example, you can spot common objections, customer preferences, or successful pitch strategies, enabling your team to adapt and refine their approach.

Try Our Website Technology Checker for Free Today

AI Cold Calling
AI Cold Calling
Aomni is an AI agent platform designed specifically for B2B sales intelligence software. This groundbreaking technology supports enterprise and strategic account executives executing account-based sales and marketing strategies with unprecedented efficiency and effectiveness.
Aomni is equipped with key features that include:
  • AI-powered prospect and account research
  • Comprehensive account mapping and planning
  • Data-driven sales strategy development
  • Automated call preparation
  • Personalized AI agents for sales optimization
  • AI chat interface for streamlined sales processes
  • AI-assisted account-based sales and marketing campaign execution tool

A Game Changer for Sales Management

Aomni addresses critical pain points for sales managers whose account executives, account managers, and customer success managers are underperforming and missing quotas. By leveraging our advanced AI technology, sales professionals can significantly enhance their preparation for customer conversations, leading to more extensive deal closures and increased promotion opportunities.

For Individual Sales Professionals

For individual sales professionals, Aomni provides the tools and insights needed to elevate their performance, close more substantial deals, and accelerate career progression. Our platform transforms how B2B sales teams operate, ensuring they enter every customer interaction fully prepared and strategically positioned for success.
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  • AI Sales Agents
  • AI Sales Call

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Written by

Sawyer Middeleer
Sawyer Middeleer

Chief of Staff at Aomni